Life Insurance & Financial Advice

Blog articles published on ricksondsouza.com

Why Do High-Income Executives Need Life Insurance?

Why Do High-Income Executives Need Life Insurance?

Recently, I wrote an article on the C-Suite Dilemma. It piqued the interest of some high-flying executives in my network and led to a few interesting conversations.  The gist of my article was ‘Make hay while the sun shines.’ Get all the right plans and policies in place while you’ve got a steady income inflow.  The natural follow-up response to…

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Dear Entrepreneur: Are You on Your Company’s Group Medical Insurance Plan?

Dear Entrepreneur: Are You on Your Company’s Group Medical Insurance Plan?

I see this often: Entrepreneurs often include themselves on their company’s group medical insurance plan.  Alternatively, with family businesses especially, the entire business-owning family would be on the same group medical insurance plan.  While this does come with a certain cost-benefit, neither of these approaches is a wise long-term move.  I recommend that entrepreneurs, business partners, and family members in…

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The Right Time to Buy Life Insurance Series: How A Smoker Took the Plunge

The Right Time to Buy Life Insurance Series: How A Smoker Took the Plunge

When it comes to purchasing Life Insurance, you’ll often hear the ‘time is of the essence’ pitch. Many Life Insurance agents are trained to use the passing of time as a scare tactic to create urgency to buy.  While that is by no means pleasant to hear, it does have an element of truth attached to it.  These pitches usually…

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How About A Slightly More Liquid Future?

How About A Slightly More Liquid Future?

Over my 22 years in the Life Insurance industry, I’ve seen many methods of wealth transfer from one generation to the next.  I’ve noticed two major trends: One is the preference for more liquid assets and the other trend is the rising matter of ‘choice.’ Let me explain: With every passing generation, we’re seeing the increased awareness and practice of…

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The C-Suite Dilemma We Don’t Really Talk About

The C-Suite Dilemma We Don’t Really Talk About

Up until very recently, I used to serve two right-fit client categories: The High Net Worth (HNW) Entrepreneur and the High-Income Executive.  The High-Income Executive group comprised individuals who were in C-suite positions with the powerhouse companies – the Fortune 500s, the big airlines, the energy giants. These executives typically earn an income between US$ 500,000 to US$ 1.5 million…

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Case Study: Have You Got Your Lifeboat In Place?

Case Study: Have You Got Your Lifeboat In Place?

When I joined the Life Insurance industry back in 1999, I was a young, ambitious, and impressionable advisor.   I got coached by an old-school advisor who taught me to use some pretty dramatic analogies and metaphors when selling Life Insurance.  Some of these included positioning Life Insurance as a lifeboat or the spare wheel that saved the day when you…

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